White balance is useful in photography helps you well balance the picture. Make sure you adjust your camera settings for white balance Some preset balance settings you will find are auto, tungsten, fluorescent, daylight sunny, cloudy, flash, and shade. You can test if you have these settings if you put a piece a paper and boom you should know. You use white balance to get the colors you want to pop. You can make the colorful colors bright. It helps with making the picture look great. The color balance also makes the colors warm. I would recommend using white balance.